Blog

The questions worth asking (and getting answers to)

BY Ken Warmington / 23 Mar 2016 / No Comments

Every business has questions they want answers to. Beonic Technologies’ solutions give answers to questions that every business should be asking in order to improve productivity.

Retailers: keep your focus on the physical store

BY Samantha Mimeran / 23 Mar 2016 / No Comments

Retailers are being led to believe that online is the only future for retail, but physical stores are still the vital ingredient.

Building loyalty in-store in today’s interconnected world

BY Ken Warmington / 23 Mar 2016 / No Comments

Despite the growth of ecommerce and online shopping over the past decade, customer loyalty is still built in-store, according to a new iModerate research report.

10 things SweetSpot can do for retailers

BY Samantha Mimeran / 23 Mar 2016 / No Comments

Finding the SweetSpot is about finding the place where people, purse and product come together – the zero moment of truth.

10 things SweetSpot can do for your brand

BY Moti Mimeran / 14 Apr 2016 / No Comments

Finding the SweetSpot is about finding the place where people, purse and product come together – the zero moment of truth.

Beonic Tech @ Total Retail Expo 2016

BY Samantha Mimeran / 17 May 2016 / No Comments

Total Retail Expo was held last week, May 11-12, at the Melbourne Convention and Exhibition Centre. The 2-day event, at which Beonic Tech was a silver sponsor, featured 150+ exhibition stands, tech demonstrations, networking, a start-up innovation hub, free workshops, on-floor seminar theatres and around 5000 visitors / delegates.

The struggling brick-and-mortar retail industry

BY Samantha Mimeran / 31 May 2016 / No Comments

In order to counter the eCommerce disruption and overcome these challenges, most traditional retailers agree that offering seamless service and providing personalised product excellence is imperative.

Why retailers should adopt a mobile wallet strategy

BY Samantha Mimeran / 14 Jun 2016 / No Comments

Creating consumer-centric shopping experiences enables retailers to remain competitive in this ever-changing landscape.

What’s happening between your door and the cash register?

BY Samantha Mimeran / 08 Sep 2016 / No Comments

Millions are spent annually on "getting people in the door" without an accurate method of evaluation. Traffic Insight gives retailers a better understanding of their marketing and identifies operational processes that may hinder sales.

What will increase sales in-store?

BY Samantha Mimeran / 13 Sep 2016 / No Comments

By looking at the beginning of the sales process rather than at the end, we are able to see more accurately the factors that are affecting the final sales outcome.

How to turn visitors into customers

BY Samantha Mimeran / 20 Sep 2016 / No Comments

Sales conversion is your best measure of your staff’s ability to turn visitors into customers. If a retailer launches a major marketing campaign without understanding other influencing factors, the campaign may appear to be a total failure. Without the staff to take advantage of the increased traffic generated by marketing, the effect may not even register in sales results. Sales conversion and roster data are critical to reveal what the real situation is at store level.

What are the benefits of people counting?

BY Samantha Mimeran / 20 Sep 2016 / No Comments

Reliable, accurate people counting metrics are a superior measure of management’s ability to drive people in-store and staff’s ability to convert them to customers. People counting technology helps you uncover actionable insights on customer behaviour that will help you understand your busiest times and align your staff accordingly.